
Historic Quarter
Central Square & the Baroque Streets
Varaždin · Zagreb & Central Croatia
QUICK INFORMATION
- CATEGORY
- Historic Quarter
- COUNTRY
- Croatia
- REGION
- Varaždin · Zagreb & Central Croatia
- DURATION
- 1 day
ABOUT THIS ATTRACTION
Varaždin’s centre is a tight grid of baroque streets around the main square, lined with pastel façades, wrought-iron balconies and church bell towers that gave the city its nickname — the city of bells. Flower boxes on the balconies and squares gave it the other — the city of flowers. The ensemble survived the 1776 fire largely intact and has been carefully kept since; it is the most complete baroque townscape in Croatia.
HISTORY & BACKGROUND
The story behind it
The townscape took shape in the 17th and 18th centuries, when the capital’s nobility, church orders and merchants rebuilt the town in baroque style. The Franciscan monastery, the Ursuline church, the Jesuit college and the cathedral of the Assumption (the Patačić family’s foundation, with its pulpit carved by the Venetian Cireneo family workshop) all rose in this era. The fire of 1776 destroyed the eastern quarter but left the baroque core standing; the rebuilt city kept its baroque character through the 19th century.
WHAT TO SEE
What to see here
The main square (Trg bana Jelačića) with the town guard ceremonies.
The cathedral of the Assumption and its Jesuit complex.
The Franciscan monastery church with the tomb of the Erdődy family.
The baroque façades and wrought-iron balconies of the side streets.
GOOD TO KNOW
Facts & Curiosities
Varaždin was the seat of the ban of Croatia from 1756 and hosted the Croatian Sabor — the capital in everything but name until 1776.
The fire of 25 April 1776 destroyed much of the eastern town and ended the capital era; the baroque core survived.
The city is called the city of bells for its many church towers and the city of flowers for its balcony and square gardens.
The Purgari, Varaždin’s ceremonial town guard in 18th-century uniform, still parades at state and festival occasions.
WHY IT MATTERS
Why it matters
This is the most complete baroque townscape in Croatia — the reason the city is compared to Graz and Győr rather than to Zagreb. For a visitor the grid is small enough to absorb in a morning and beautiful in every season.
PRACTICAL INFORMATION
Before you go
THROUGH THE LENS
From the road


MAP & LOCATION
Central Square & the Baroque Streets
Central Square & the Baroque Streets, Varaždin, Zagreb & Central Croatia, Croatia
46.3069, 16.3356
THINGS TO DO
Things to do nearby
FOOD & DRINK
Where to eat nearby
Restoran Varaždin — regional cooking in the centre
Old-town cafés and patisseries around the main square
HOTELS & STAYS
Where to stay nearby
Hotel Istra — central base on the main square
Old-town boutique guesthouses
NEARBY DESTINATIONS
Continue the journey
INTERESTS
Explore by what you love
PART OF
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